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CARU COPPA Safe Harbor Program

No matter the size of your business, only a COPPA Safe Harbor seal can ensure that your products comply with the stringent requirements of the FTC’s COPPA Rule. 

Put your trust in the first and longest-running FTC-approved COPPA Safe Harbor Program in the U.S.  

Committed to Children’s Privacy


Ensure your Compliance 

If your mobile app, website, or other online services collect, use, or disclose data from users under 13 years old, they must comply with the Children’s Online Privacy Protection Act (COPPA). A Safe Harbor helps you comply, and certifies that compliance with the FTC.  

Get Ongoing Support

The CARU COPPA Safe Harbor Program provides a comprehensive set of tools and guidance to ensure that Safe Harbor participants responsibly collect and handle children’s data in compliance with the law and industry best practices. 

Demonstrate Your Commitment

A CARU COPPA Safe Harbor seal makes it easy for parents and guardians as well as a variety of other users, including regulators, to identify a product or service that prioritizes children’s data privacy. 

COPPA Safe Harbor Services


The CARU COPPA Safe Harbor Program provides a comprehensive set of guidance and resources to ensure that Safe Harbor participants responsibly collect and handle children’s data in compliance with the law and industry best practices. 

Comprehensive Audit
  • Data Collection Evaluation of your product’s data collection practices for compliance with COPPA, CARU’s Privacy Guidelines, and other relevant standards and laws.
  • Tracking Assessment to vet all data collection, including first- and third-party trackers, through any product digital advertisements, APIs, plugins, and third-party vendors.
  • Document Review of your product’s privacy policy, terms of service, consumer notices, and/or EULAs to ensure necessary requirements are met.
Findings Assessment
  • Clear Instructions and recommendations on next steps.
  • Developer Checklists to help facilitate privacy by design.
  • Personalized Consultations to answer your questions about the complexities of differing privacy laws both in the U.S. and globally.
  • Regular Monitoring and real-time alerts to ensure you remain in compliance.

Benefits


Compliance Confidence


Confidence your certified product is compliant with COPPA, and in most circumstances, protected from FTC enforcement actions. 

Hands-On Support


The hands-on support you need when privacy and data collection laws, regulations, practices, and guidelines change.

Ongoing Guidance


Ongoing guidance from CARU’s team of lawyers, including counseling with fast turnaround time and sensitivity to your deadlines.

Educational Opportunities


Complimentary educational opportunities via webinar, on-site visits by CARU team members, and custom privacy trainings.

Get Started


Demonstrate your commitment to your customer’s privacy.
Complete the form below to get started on your CARU COPPA Safe Harbor certification.


Children's Advertising Review Unit

The Children's Advertising Review Unit (CARU) CARU was established in 1974 to support self-regulation in the advertising industry and promote responsible advertising to children. Additionally, CARU is the nation’s first Safe Harbor Program under the Children’s Online Privacy Protection Act (COPPA). For more information, visit bbbprograms.org/caru.